Devon Surface Care is a small, family run business with a heart. They clean, maintain and repair surfaces all over the South West for homeowners and commercial businesses.

Jonny got in touch as they had outgrown their early logo and branding and he wanted to grow and push the company in a new direction. The tricky part was carrying over the equity he had built in the previous branding and bring the original customers along for the ride – “somewhere between a small step and a jump is where we want to be” was the brief.

The redesign involved developing the colours, tweaking the symbol slightly and introducing a new set of typography. The result was recognisable but fresh, invigorating and momentum building. A big step forward.